The Sales DNA Institute

John Palumbo is CEO of The Sales DNA Institute, an idea studio and research laboratory for sales and marketing management. Since 1985, he has presented hundreds of dynamic, visionary speeches and seminars internationally on the science of sales and influence. John is a member of the National Speakers Association and brings humor and animation to the platform to help others exceed their sales goals. 

John has been instrumental in restructuring the Sales DNA of thousands of individuals from small, family run companies to large scale developers such as Trump Grande International. He has the ability to take individuals and organizations to new dimensions of selling excellence. With more than three decades of selling experience, John has closed over one billion dollars in real estate sales.

John is recipient of The National Association of Home Builders’ Sales Manager of the Year Award and The Million Dollar Circle Lifetime Award. He is a prominent member of the Institute of Residential Marketing and has been an instructor for the institute for more than 15 years. John is invited repeatedly as a guest speaker at conferences and national conventions including IBS, Super Sales Rally, SEBC and the Midwest Builders’ Conference, just to name a few.

He is author of Close and Grow Rich and his bestseller,
What’s Your Sales DNA? Additionally, he appears regularly on the WJXT Morning Show in Jacksonville as their financial guru – “The Investment Gambler.”

John travels year round gathering Sales DNA research and makes it home occasionally to Jacksonville, Florida.

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